Skyworth Digital Holdings Chairman Lai Weide
Lai Weide pointed out that as a color TV company, Skyworth needs to deal with thousands of consumers. With the promotion of consumption upgrades, 4K television has entered our lives. The China Ultra-High-Definition Video (4K) Industry Development Conference, sponsored by the Ministry of Industry and Information Technology, the State Administration of Radio, and the People's Government of Guangdong Province, was at the right time and the decision was very correct. This activity will surely promote the development of ultra high-definition television industry in Guangdong and even the whole country.
Consumption upgrade is the result of people’s continuous pursuit of a better life. This also puts more demands on television. This year marks the 40th anniversary of reform and opening up. China's economy has experienced rapid development over the past 40 years. With the increase of income, the broad masses of the people are constantly expanding their pursuit of high quality of life. Lai Weide said that China's resident consumption is rapidly escalating and consumers have made five major demands on television.
First, large-size color TVs of 60 inches and above are increasingly favored by consumers. In 2017, the average size of domestic consumer TVs exceeds 50 inches, and foreign consumption exceeds 40 inches. In 2016, sales of large-screen TVs with 60 inches or more accounted for 5%, and they will reach 20% in 2020.
The second is the pursuit of better quality. It is estimated that by 2022, the proportion of 4K TV sales will increase from 58% to more than 90%.
The third is the pursuit of faster transmission speeds. With the rapid development of social economy and the growth of social information, people need to browse information and watch movies at a faster speed. This requires more powerful products to meet the needs of consumers.
The fourth is to pursue more abundant content. The content of traditional TV can not meet the diversified needs of consumers. 4K TV can provide users with more diverse kinds of content such as film, sports, music and education, and meet the needs of consumers at all levels.
The fifth is the pursuit of a better sense of experience. In the era of artificial intelligence, consumers hope to realize human-computer interaction through simple means, which is smart, convenient, and has a better experience.
With the upgrading of TV products and the continuous improvement of various conditions, China's color TV industry has already upgraded to 4K technology. Lai Weide described the five conditions in which China has the conditions for the development of the 4K industry.
First, after several decades of development, China's color TV industry has realized the upgrading from traditional TVs to smart TVs, and it already has the conditions for upgrading to 4K TVs.
The second is that the panel production line has reached the 4K resolution standard, and domestic TV panel makers will produce higher resolution panels.
Third, according to the 4G industry plan, it is expected that various technologies will provide technical protection for the 4K industry by 2020.
Fourth, 4K content is becoming more and more abundant. From an international point of view, Europe, the United States, Japan, and South Korea have already started broadcasting 4K televisions. From the perspective of China, CCTV and Guangdong TV stations have also launched 4K content. 4K content is gradually enriched.
Fifth, smart technology can meet the wide application of 4K TV. The rapid development of the Internet, big data, and artificial intelligence has injected new momentum for the development of traditional color TVs. As television enters the era of intelligence, Skyworth brings users a healthier, more convenient and more comfortable experience through voice interaction, video sharing, and scene-based modes.
In the face of new opportunities in the 4K industry, Skyworth is actively deploying in the 4K TV industry. Lai Weide revealed that Skyworth has earnestly implemented the "Implementation Plan for Launching New Digital Family Actions to Promote the Application and Industry Development of 4K TV Networks" in Guangdong Province and proposed the "4K Color TV Industry Chain Construction Action Plan", focusing on accelerating research and development with 4K+AI capabilities. New product. Accelerate the promotion of triple play and speed up the construction of 4K smart TV bases in Guangzhou. The base will invest 7 billion yuan and produce 10 million 4K TVs per year.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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