"It's crazy. Nowadays, lighting companies are rushing in and going in." Liu Sheng, a marketing director of a lighting company in Guzhen, also sighed. At present, this fanatical emotion also "infected" his business owner. Originally, Liu Sheng's company mainly engaged in lanterns. In recent years, it has also been the main target for the lantern market in the second and third-tier cities in China. But recently, the boss saw his peers, after being both LED and LED-sized, to start leaping. “We have already inspected some LED companies in Shenzhen and feel that this industry is very profitable compared to other lighting fixtures. Plus the government is encouraging, so we all want to enter.†Although Liu Sheng did not approve of his company so blindly Entering the LED industry, “Our company is not big. There is no core competitiveness in LED production. Entering this field is nothing more than looking for other factories to open molds, OEMs, and affix the brand of our company. If we want to have a certain market, Only fight prices, this is a method that many small and medium-sized LED enterprises adopt at present."
Troublesome heroes. In Liu Sheng's opinion, although many companies believe that LED lighting is currently in a state of disorderly competition, they are all stepping into the market because when the market is most chaotic, it may be the best time to make a profit. "In fact, LED lighting has a lot of space, such as civil, outdoor, engineering, high-power street lamps, etc., if you use LED lighting to replace all the traditional lighting, it will be a big market, so all All want to share a slice." Liu Sheng said that although the competition is very confusing, but the potential of the LED lighting market is beyond doubt.
If there is a bubble in the LED lighting industry, it is also in the downstream industry chain. At present, most companies are still flocking to relatively low-end LED products, and there are relatively few companies that have truly broken through the development bottleneck of the LED lighting industry. Wang Dequan, general manager of Fuxing Technology Lighting Co., Ltd., also said that if the LED industry has excess capacity, it can only be said to be a single product surplus, not an excess of the industry. At present, China's LED industry is still in its infancy and there is still huge room for improvement.
It is reported that Fuxing this year will focus on the main strategic LED commercial lighting, LED street lights and garden lights, while increasing investment in these three areas, thus opening up the gap with other similar companies.
Troublesome heroes. In Liu Sheng's opinion, although many companies believe that LED lighting is currently in a state of disorderly competition, they are all stepping into the market because when the market is most chaotic, it may be the best time to make a profit. "In fact, LED lighting has a lot of space, such as civil, outdoor, engineering, high-power street lamps, etc., if you use LED lighting to replace all the traditional lighting, it will be a big market, so all All want to share a slice." Liu Sheng said that although the competition is very confusing, but the potential of the LED lighting market is beyond doubt.
If there is a bubble in the LED lighting industry, it is also in the downstream industry chain. At present, most companies are still flocking to relatively low-end LED products, and there are relatively few companies that have truly broken through the development bottleneck of the LED lighting industry. Wang Dequan, general manager of Fuxing Technology Lighting Co., Ltd., also said that if the LED industry has excess capacity, it can only be said to be a single product surplus, not an excess of the industry. At present, China's LED industry is still in its infancy and there is still huge room for improvement.
It is reported that Fuxing this year will focus on the main strategic LED commercial lighting, LED street lights and garden lights, while increasing investment in these three areas, thus opening up the gap with other similar companies.
Shenzhen Kaixuanye Technology Co., Ltd. , https://www.iconlinekxys.com