Lead: As Google, Uber and Tesla try to drive unmanned, the outside world has given unprecedented expectations to the future of this field. At home, there is also a lot of interest in unmanned driving. Are consumers willing to accept driverless? What are the market prospects and development bottlenecks of unmanned driving?
Have you ever thought that one day in the future, when you drive your car, you don't need to hold the steering wheel, you don't need to step on the brakes and the throttle, and the car will automatically move forward safely. What would it be like?
In recent years, both technology giants and big-name car manufacturers have promoted unmanned driving as an avant-garde technology in the future.
What is driverless? The system says that by equipping the vehicle with intelligent software and a variety of sensing devices, including on-board sensors, radar, GPS, and cameras, the vehicle's steering and speed are controlled based on the road, vehicle position, and obstacle information obtained from the perception. To achieve the autonomous driving of the vehicle and achieve the goal of safely and efficiently reaching the destination.
From the hot concept to the industry, how many passes in the middle, how the market reacts in the short term, how do consumers view unmanned driving and worry about geometry? This is an issue that needs to be answered in the development of the industry.
When the public’s perspective is on the shackles of the unmanned prospects, the “2016 China Driverless Vehicle Market Research Report†released by Ai Media Consulting has sorted out the status of the domestic unmanned industry and The market has made predictions, including the following points:
â— Future unmanned market size forecast
â— Chinese consumers' acceptance and concern about driverless driving
â— The status of the industry test water unmanned driving industry
â— Unmanned industry forward-looking analysis
The size of the driverless market has reached 4 billion US dollars, but the promotion is difficult
Unmanned driving as an emerging field, although the outside world is very high expectation, but currently the main driverless is still in the laboratory testing stage, it will take some time to really push the market.
In 2016, the global driverless car market was about 4 billion US dollars. Although Baidu, Google and other industry giants are all engaged in the field of driverless car technology research, due to the limitations of existing laws and regulations, the market size of driverless cars in the short term. Has not changed much. According to the report of Ai Media Consulting, it is estimated that the global market will reach about US$7.03 billion in 2021. The industry as a whole is in the internal testing stage and it is difficult to achieve large-scale promotion.
Just in July of this year, a Tesla MODEL S in the United States caused a driver's death in a car accident when driving autonomously. This is the first car accident known to cause death since the application of driverless technology. When unmanned driving really enters life, it will take time, and the expected annual growth rate of 20% from 2016 to 2021 reflects the cautious attitude at the market level.
Chinese consumers coexist with driverless concerns and expectations
In China, consumers' attitude toward unmanned driving is also divided into two. They have great expectations for driverless driving, but they are skeptical about whether they can truly guarantee safety.
According to the report data, 88.1% of netizens think that the car accident is caused by the driver's distraction when driving. 85.4% of the netizens think that fatigue driving leads to a car accident. The development of driverless cars can effectively solve the common safety problems of traditional driving. Directly reflects the main value of driverlessness.
However, consumer concerns about the safety of driverless driving are also obvious.
According to the survey data, 36.2% of netizens are willing to experience the new driving style brought by driverless technology, and 45.1% of netizens are suspicious of their safety and are unwilling to use it. 83.2% of netizens hope that driverless cars can solve the accurate coordination of clutches, brakes and throttles, and 79.5% of netizens expect unmanned technology to detect dangers and respond in time. Therefore, in the process of implementing the driverless car, improving the perfection of the safety system in the process of user experience is a key factor in expanding the market share of the driverless enterprise.
However, in general, domestic consumers are still looking forward to unmanned driving. According to the data, 61.8% of netizens hope to experience driverless cars during the self-driving process, and 52.7% of netizens hope that driverless technology will be used in public transportation, 46.3 % netizens want to be able to transport goods.
The giants have tried water and drone, and the cross-border trend is obvious.
Unmanned driving originated in the United States. Today, in addition to the participation of many automobile manufacturers such as GM, Ford, Audi, etc., Google, Apple, Tesla, Uber and other giants from the Internet industry and car sharing industry have been testing the field for a long time. In China, there are also auto manufacturers joining the Internet giant to enter the field.
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