Tim Baxter, president and chief operating officer of Samsung Electronics America, announced at the CES that Samsung sold a total of 5 million Gear VRs in 2016, which is a leading position in the VR market. Baxter also pointed out that Gear VR users have watched more than 10 million hours of 360-degree video in VR. These are the first-hand information provided by VR suppliers, and they also show optimism about VR's future market.
Samsung Gear VR
The reason why Samsung Gear VR has such good sales is partly due to the company’s sales strategy: it will soon be head-to-head with flagship handsets such as Galaxy S7 and Note 7. Such marketing activities help encourage consumers to experience VR head-ups through in-store demos. Word of mouth marketing also helps Gear VR enter the consumer market. In addition, according to Amazon’s sales rankings, sales of Gear VR increased significantly during Christmas.
Different category VR/AR head average selling price forecast
According to BI Intelligence, a research institute of Business Insider, a well-known US technology media company, smartphone-equipped VR headsets accounted for 66% of total VR shipments in 2016.
VR headsets equipped with smartphones are the easiest to operate on the market today and will be the first type of head-mounted display in the future consumer market. This is because they rely on a relatively cheap handset to run the VR experience without the need for expensive PCs or host powered support. VR headsets equipped with smart phones are the largest consumer VR heads on the market. Due to their relatively low prices and various contents, this type of headshot will likely become the next five years. The most popular consumer VR headset.
The development of high quality VR content is a key factor in maintaining this growth trend. The biggest drawback of this type of head is that it cannot provide the high-power support needed for a complex VR experience. Many companies, including Samsung, have tried to use mobile web pages to bypass this processing issue, allowing VR users to access and view any WebVR-supported content through Internet applications on their mobile phones.
At the same time, super immersive PC VR heads, such as the HTC Vive and Oculus Rift, will only form small markets due to high prices. However, the widely-accepted mobile VR devices not only allow consumers to experience the wonders of VR technology, but with the development of these technologies, these prominent prices will become cheaper and cheaper, which will promote these heads to a wider range. The popularity.
The virtual reality (VR) market has made significant progress throughout 2016. The new generation Oculus Rift, HTC Vive and PS VR made their debut in the eyes of consumers. In addition, there are some high-quality VR content synchronization follow-ups, such as "Batman: Arkham VR" and "Chair In A Room", these games content has obtained encouraging downloads.
At the same time, industry groups and exhibitions have brought together developers, investors and content providers to help them develop a career in this emerging industry.
According to research data from BI Intelligence, VR headline shipment volume will reach 8.2 million units in 2016, an increase of 1047% over the same period. Deloitte research shows that this growth will help the VR market to exceed the $100 million mark for the first time. CB Insights analysis company research shows that since 2015, AR and VR company's investment has increased by 271%, which boosted the VR market growth.
However, although 2016 is indeed an important year for the VR market, the market in 16 years is not necessarily the largest compared to the market with unlimited potential for future growth.
The new VR content will attract a large number of users, and the volume of VR head shipments affected by this drive will continue to grow in the coming years.
Wall Mount Digital Signage,Touch Screen Digital Displays,Advertising Led Display Screen,Wall Mount Digital Signage Player
ALLIN , https://www.nbdisplayapio.com