Activity time: 2017-08-16 00:00 to 08-18 00:00
Venue: Shenzhen Convention and Exhibition Center
First, the exhibition introduction
2017 Shenzhen International Intelligent Building Electrical & Smart Home Expo is market-oriented, with procurement as the center and “Intelligence, Better Life†as the purpose of the exhibition, promoting the rapid development of China's intelligent building electrical and smart home industries and promoting international exchanges. cooperate with. Its comprehensive combination of professionalism, regionalism and internationality is a professional event combining high-grade and large-scale intelligent building electrical and smart home in South China.
Organizer: IOT Media
Time: August 16-18, 2017
Venue: Hall 2, 3, 4 of Shenzhen Convention and Exhibition Center
Concurrent exhibition: 2017 The 9th Shenzhen International Internet of Things Expo
Concurrent conference: 2017 (4th) Smart Home World Conference
2017 Smart Building Electrical & Smart Home New Product Launch
Second, the development process
Third, the exhibition advantage
1. Global
Exhibitors from nearly 20 countries and regions including the United States, France, Germany, the United Kingdom, Finland, the Netherlands, Austria, Japan, South Korea, Taiwan, Hong Kong, and nearly 500 domestic and foreign companies.
2, popular
Participants maintained a 40% annual growth rate, with professional visitors accounting for more than 95%. In 2016, the exhibition received a total of 51,883 spectators, and the cumulative audience flow reached 87,426.
3, large scale
In 2017, the scale of the exhibition will reach 30,000 square meters, which will be distributed in Halls 2, 3 and 4 of Shenzhen Convention and Exhibition Center. The total area will increase by about 33% compared with the previous exhibition.
4, more companies
ST, NXP, BroadLink, 360, Jingdong, Hetai, Keda Xunfei, Anjubao, Haikang, Dahua, Boyun IOT, Ou Ruibo, Nanjing IOT, Zhongan Consumers Association, etc. have appeared in the exhibition.
Fourth, the same period of previous sessions
2015 Smart Home World Conference
2015 Smart Home New Product Launch Conference
And Thai C-Life Smart Home Conference
China NB-IOT Industry Alliance Summit Forum
2016 Smart Products Lights Up Future Life Forum
2016 (3rd) Smart Home World Conference
2016 (3rd) Smart Home New Product Launch Conference
2016 Future Life Experience Expo New Product Launch
V. Review of previous exhibitions
1. The 2015 exhibition
Shenzhen Convention and Exhibition Center 25,000 square meters, 355 domestic and foreign enterprises participated in the exhibition; a total of 29,863 audiences were received, and the audience flow reached 61,632.
2. The 2016 event
Shenzhen Convention and Exhibition Center 30,000 square meters, 453 domestic and foreign enterprises participated in the exhibition; a total of 51,883 audiences were received, and the audience flow reached 87,426.
Sixth, previous speakers
7. Composition of exhibitors
1. Exhibitors have a high degree of professionalism and high integrity of the industrial chain.
In 2016, 453 exhibitors covered platforms, hardware, solutions and channel manufacturers of intelligent building electrical, smart home, wearable devices and medical intelligent hardware, covering IoT chip design manufacturers, electronic tags and card manufacturers in various frequency bands. , complete reading and writing equipment and antennas, handheld equipment manufacturers, wireless communication modules, sensor networks, system integrators, label and card packaging equipment, supporting materials suppliers, industry media and associations and other complete industrial chain.
2. The proportion of foreign exhibitors is high, and the exhibition shows an international trend.
The proportion of foreign-invested companies participating in 2016 accounted for 10% of all exhibitors, an increase of 2% over the previous year. In addition, Taiwan and Hong Kong companies account for 5%.
3. Exhibitors have high satisfaction and the repurchase rate is over 75%.
According to the survey of exhibitors' satisfaction after the meeting, the exhibitors' evaluation of the satisfaction of the exhibition is relatively high. 49% of the exhibitors were “very satisfied†with the comprehensive evaluation of the exhibition, 47% of the exhibitors were “satisfactoryâ€, and 4% of the exhibitors evaluated “general†and “unsatisfactory†evaluation was zero.
Eight, audience composition
1. Analysis of the professional proportion of the exhibition visitors
The proportion of professional visitors in the 2016 exhibition was as high as 97.8%, of which overseas buyers accounted for 4.1%. 85% of exhibitors expressed satisfaction with the number and quality of visitors, and a large number of professional visitors also created and provided market opportunities for exhibitors.
2. Analysis of the target demand ratio of the exhibition visitors
3, visit the audience decision-making degree ratio map
4. Channel analysis of the importance of influencing audiences' exhibitions
The exhibition has reached close cooperation with hundreds of media, covering the entire industry upstream and downstream areas, important portals, well-known technology channels and other online media, magazine media and TV media. A lot of effective publicity was made before, during and after the show. It is the basis and guarantee for the good results of this exhibition.
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