Affected by the financial crisis, this year will be the year of decline in the traditional panel industry. Whether it is LCD TV or notebook computer, there will be different degrees of market shrinkage as the user demand index goes down. Take Zhongguancun as an example. The original prosperous stores are somewhat deserted, but through the author's understanding in Zhongguancun, there is no hot sale. The sales of these small notebooks such as HP mini1000 and ASUS S10 are very impressive. Sony has also launched a high-profile of sonyp. Into the small notebook market, and LED is the behind-the-scenes hero of the small notebook.
In fact, not only small notebooks, LEDs have a fatal temptation for laptops: the advantage of LED power saving is the perfect partner for laptops, and the excellent screen performance is also the perfect weapon for manufacturers to attract consumers' attention. The thin and light features are The current fashion glare Sony, Toshiba, Asus, Apple, Dell, Hewlett-Packard, Acer, LG, Lenovo and other brands have launched laptops with LED-backlit LCD screens. In 2008, Dell announced that LED-backlit notebooks accounted for 80% of the products listed at the end of 2009. ASUS is not willing to show weakness, saying that its LED backlight products in the 16:9 screen model will account for 50% in 2009. Taiwanese media predicts that in 2009, LED backlights will reach 37.5% in notebook products (excluding Netbooks, ie, small notebooks), while the penetration rate of LED backlights for small notebooks will reach 100%.
In the larger LCD TV industry, although the industry equipped with LED backlights is still rare, the price is even more discouraged by ordinary consumers, but the big ones have taken action, let people see their ambitions in the field of LED-backlit LCD TVs. The battle for the future market has already begun quietly, and LED backlight technology and price will be the core to determine the success or failure of this battle.
The financial crisis has caused many industries to be hit hard, but it has also become an opportunity for the large-size LED backlight industry. The decline in product sales has given manufacturers a space to reorganize their strategic layout and increase their R&D efforts to lay out the future market. The Taiwan factory is the beneficiary of this wave of LED backlight heat. China's Taiwan chip maker Jingyuan Optoelectronics entered a trough at the end of 2008, but in March 2009, with the increase in orders for high-brightness LEDs for medium and large-sized panel backlights, the utilization rate of crystal blue LEDs reached full capacity. . In some packaging companies that grabbed the big single backlight, they did not see much of the impact of the financial crisis.
Compared with Taiwanese companies, mainland companies do not seem to have much action in the field of LED backlighting. It may also be related to the high-end LCD products equipped with LED backlights in China. According to Dell agents, Dell mini9 is a LED screen in foreign countries and Taiwan, but it has been replaced by CCFL in the mainland. However, consumers will be willing to pay for fashion and environmental protection sooner or later, but it is only when our domestic market is not handed over!
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