Today, Shenzhou 9 has spent ten days and nights in distant space, and the flying Haier Aerospace Refrigerator is also fulfilling its mission of preserving medical reagents. In the eyes of the world, the aerospace refrigerator is no longer a pure product, but has become a symbolic symbol. It is a milestone in the history of China’s manned space flight. China has become the third country to independently master spacecraft technology after the United States and Russia. . At the same time, it also wrote the aerospace myth in the history of global home appliances. China Haier became the only home appliance company in the world to successfully develop aerospace refrigerators, and defines the technological innovation level of the global home appliance industry worldwide.
If "European International" released Haier's third place in the world to confirm its position as the market leader, then Haier's successful global research and development of aerospace refrigerators means that it has occupied the global home appliance industry's technological innovation. With its commanding heights and the world's largest user resources, the most advanced technology resources and the highest level of technological innovation, Haier has become the undisputed rule maker and industry leader in the global home appliance industry. In particular, after mastering the right to speak on the development of international standards for the home appliance industry, and acquiring the white power business of Sanyo in Japan and establishing its Asian headquarters in Japan, Haier is undoubtedly the symbol of the world's leading technology resources in the home appliance industry.
Throughout the history of the development of the global home appliance industry, it is not difficult to find that Haier is the world's number one in the shortest time, and realizes the scale of production and sales of refrigerators and washing machines. In fact, just as Apple continues to win global consumers' pursuit of technological innovation and consumer experience, Haier continues to innovate high-quality products that meet the needs of consumers in different regions under the leadership of the world's leading technology, making it the leader in the global home appliance market. By. From the Italian three-door refrigerator that triggered the industry's collective imitation and led the European drawer style, to the "personal laundry room" small washing machine popular among young Japanese people, to the large-capacity drum washing machine that is popular in the US market; the most silent from the world The "Crystal" series of drum washing machines, the world's first variable temperature frost-free three-door refrigerator, and the first air-conditioning to remove PM2.5, Haier Group has created consumer demand with leading products and led the development trend of the global home appliance industry.
While winning the world's largest user resources with innovative products, Haier is also at the forefront of the world in technological innovation, providing the most powerful support for product innovation. It is understood that the application of the third-generation broadband fluorine-free inverter air conditioner technology makes Haier air conditioner power-saving 59.3%, which is the current global power-saving air-conditioning product; Haier crystal drum washing machine adopts the "SD Plus" technology, which makes it reach 45 decibels. The mute effect is the lowest noise value that the industry can achieve at present; Haier's four-season energy-saving refrigerator adopts the world's most advanced vacuum foaming technology, and the daily power consumption is only 0.19 degrees, which has refreshed the world's Guinness record of refrigerator energy saving. ......
Haier's leading position in the field of technological innovation not only guarantees its leading position in the global home appliance market, but also has been certified by international authorities and has mastered the right to speak in the field of standard setting of the global home appliance industry. Up to now, Haier has participated in the submission of 80 IEC international standard proposals, of which 27 standards have been released and implemented. Haier is the first Chinese home appliance enterprise to participate in international standards. In addition, Haier Refrigerator has obtained the No. 001 “UL North American Safety Certification†issued by UL, the international authoritative certification body, and has become the global environmental protection agency (EPA) issued the “Selective use of new environmentally friendly refrigerants for refrigeration productsâ€. The first company to pass the US market access requirements with all the test results.
For Haier's technological innovation capability and achievements, Thomas Hegels, chairman of the IEC Household Washing Machine Equipment Subcommittee, pointed out that Haier is a model for global technological innovation. He said, "Haier has proposed this kind of innovation from the perspective of consumers. Bringing a win-win result to both companies and consumers; from a performance perspective, Haier’s proposal addresses the challenges faced by today’s global companies, and global technologists are very interested in these proposals.â€
Any innovation in technology and products is inseparable from a sound technology research and development system and leading innovation mechanisms. From a global perspective, Haier's five new R&D centers in China, Asia, Australia, Europe, and the Americas make it the fastest-integrated technology resource in the world. At home, Haier Group has one national key laboratory and two national projects. The laboratory has been ranked first in the comprehensive strength of the China Enterprise Technology Center for 10 consecutive years. Relying on this perfect global layout, Haier can quickly collect market demand and integrate top industry experts and leading technology innovation products to develop technologies and products that meet the standards of different regions in the world, and become the source of global white electricity technology innovation.
In this regard, Luo Qingqi, an expert on the home appliance industry, believes that the current Chinese household electrical appliance enterprises represented by Haier have reached the world's largest manufacturing scale, and the global white electricity industry's high-quality resources are constantly gathering with Chinese enterprises. More importantly, while gaining market dominance, Haier also has the dominance of global technological innovation, which means that it has replaced foreign companies as the dominant player in global industry development trends.
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