Japanese consumers' mentality will turn into LED bulbs will become mainstream

[High-tech LED News] Japanese research institute GfK recently released a report that in June, Japan's LED bulb sales accounted for 43.5% of the total bulbs (including incandescent lamps, bulb-type fluorescent tubes, LED bulbs), higher than 38.2% of incandescent lamps. The monthly sales of LED bulbs exceeded incandescent lamps for the first time.

GfK said that after the earthquake, the Japanese consumers' awareness of power saving was increased, and the implementation of Japan's domestic power-limiting wording drove the demand for LED bulbs to increase rapidly in the east. GfK also pointed out that from June 27 to July 3, the proportion of LED bulb sales in Japan has further expanded to 49.8%.

According to GfK, as far as the average price of LED bulbs is concerned, the price of Japanese LED bulbs has been flat since March, so GfK believes that the price decline is not the main reason for the sharp increase in sales of LED bulbs in June. Consumers’ mentality The change is the main reason for boosting the sales of LED bulbs.

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