LED technology and product innovation are the core competitiveness of enterprises

In the LED industry, where competition is unprecedentedly fierce, technology and product innovations are not just factors that constitute the company's core competitiveness. They are actually related to the survival of companies.
1. Innovation depends on interaction between upstream and downstream

The most important aspect of technology and product innovation is understanding information. Now, the development interaction between the upstream and material fields and the middle and lower reaches is already very intensive, especially in the development of the light efficiency of the package, and the close cooperation between the chip and the bracket, the phosphor material, the glue, etc. is needed to put the packaged product. The highest price is mentioned. Our greatest experience in this regard is that apart from our continuous learning and progress, the most important thing is to communicate frequently with our peers and the upstream and downstream industries. We understand that the upstream manufacturers and material manufacturers have the fastest and most stable growth in their markets. What are the parts of which products, and then analyze their final application of these products; to peer, downstream application manufacturers, channel suppliers to understand the market hotspots, and then analyze the technology and process solutions of these hot products to ensure that their products will not It is quickly marginalized by the market.

2. Innovation to stimulate application requirements

From the perspective of the common problems faced by the industry, I think mainly should pay attention to the follow-up new development direction and mode of LED lighting products. We have said for many years that LED is a revolutionary light source; we are also very clear that LED does have all the elements as a revolutionary product. However, in fact, until today, LED lighting has not performed far enough on the "revolutionary" issue. I think that LED's rapid growth in the general indoor lighting market in recent two or three years and subsequent years is only a prelude, a prelude, and the main one is the replacement market. For the user, in addition to energy savings, there is nothing else that LED products can do. In other words, for consumers, LED lighting products are only "energy-saving lamps 2 generations."

But this "revolutionary" will really show up very quickly. In 5 to 10 years, LED will overturn people's basic understanding of lighting source products. This is not only an opportunity for our LED practitioners, but also the biggest one we face. challenge. Faced with this challenge, we can do more than just challenge ourselves as the challenger of the industry leader. Instead, we need to play more as an indispensable candidate to develop unique application products and continuously innovate to stimulate new application requirements.

3. Innovation must be combined with traditional lighting companies

Although the domestic LED industry has experienced a few ups and downs and after several rounds of brutal competition, although each surviving company is under tremendous pressure, it is precisely under this pressure that the level of the domestic industry has been significantly improved. . Whether it is upstream epitaxial chips, midstream packaging and downstream lighting applications, or supporting substrate materials, packaging supports, fluorescent materials, packaging glue, LED power supplies, lighting structures, etc., progress is obvious.

Domestic epitaxial chips and packaging have established their own technological and industrial status on a global scale. China is gradually moving from a big manufacturing country in the middle and upper reaches of LED to a big technology country. However, in the field of lighting, although there are many manufacturers, the core breakthrough in the real sense is not worth mentioning: LED companies do their own lighting, due to the lack of channels and experience of end consumer products, it is easy to fall into the situation behind closed doors and blind people; traditional lighting companies do LED From the beginning of the misunderstanding to the conclusion of the wrong analysis, it is basically a collapse. There is a lack of good integration between the two.

If this problem is not solved, despite the large number of LED lighting companies in China and the huge amount of production, it will be very difficult to shake up the dominant position of international giants in the follow-up global competition of new products. This is very regrettable. If this convergence problem is solved, it is entirely possible for domestic LED lighting to establish a global industrial status similar to LED epitaxial chips and packages.