On March 31, Chairman Xu Xinjian led a team to discuss strategic cooperation with Chairman Zhang Jindong and Suning Hou and Mr. Wang at Suning headquarters. In 2017, Shuaikang increased key channel construction, determined strategic product cooperation direction, and improved terminal. In-depth communication on customer service and other aspects.
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(President Xu and Chairman Zhang took a group photo)
In recent years, product quality has become an important factor for consumers to consider when purchasing home appliances. Products with unique quality and unique personality are increasingly favored by consumers. Based on consumption upgrades and member accurate big data analysis, Suning proposed to focus on the region, focus on products, carry out single products, single-region push, and even customize products to accelerate product optimization and upgrade. At the same time, accelerate the integration of official flagship stores and self-operated channels to improve service quality.
(President Xu and Chairman Zhang took a group photo)
Based on the O2O retail model, Suning has the omni-channel advantage of nearly 4,000 stores, Suning Tesco, and Suning Tesco's flagship store. In 2017, Suning will continue to build 1,000 Suning Tesco stores to meet the needs of more consumers to the store experience. Shuaikang will also cooperate with Suning to better bring convenience shopping experience to consumers. At the same time, after the cooperation between Shuaikang and Sunrise East, the synergy effect of channel coordination, product synergy and management synergy will be fully utilized to accelerate the deep strategic cooperation between Shuaikang and Suning. In 2017, Shuaikang will focus on the key areas of Suning, integrate resources, and create a high-end experience hall for product integration.
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As the first step of this strategic cooperation practice, Shuaikang will also join Suning on April 16 to launch the first “Millions of People to Grab the Shuaikang†Super Brand Day in 2017 to give back to consumers. In 2017, Shuaikang made a full-scale effort to strengthen the leading edge of the first-tier channel and provide consumers with better products and better service.
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As the first step of this strategic cooperation practice, Shuaikang will also join Suning on April 16 to launch the first “Millions of People to Grab the Shuaikang†Super Brand Day in 2017 to give back to consumers. In 2017, Shuaikang made a full-scale effort to strengthen the leading edge of the first-tier channel and provide consumers with better products and better service.
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