What are the most compelling representative TV brands in 2016?

After several years of sharpening, China's smart TV market continues to expand in size, curved surface, 8K, OLED, as well as speculative HDR high dynamic range image technology, smart TV industry technology innovation is very fast. Looking back at the domestic market, both the veteran hardware vendors and the emerging Internet brands are slowly shifting from simple low-tech and low-price strategies to high-tech and cost-effective strategies, striving to promote their own TV brands to the world.

As 2016 is coming to an end, this year we will review what technology and representative brands and products in the smart TV industry are most compelling to contribute to the smart TV industry in 2016!

2016 Smart TV Industry Hot Surface TV

In 2016, curved TV became popular and became a new sales growth point. The inwardly recessed screen design brings a better sense of presence, and the fashionable and fashionable design brings more freshness. This year, curved TVs have moved from the high end to the civilian class. Curved TV will soon become an indispensable force.

Representative Brand: TCL Quantum Dots Curved TV

Representative Product: TCL XESS X1

In the Chinese market, the top-ranking sales volume of curved TVs is the domestic self-owned brand TCL. The TCL XESS X1 is the pinnacle of 2015's flagship quantum dot TV. It combines QD technology and curved display technology to create the industry's leading Quantum Dot technology and best curvature technology with the perfect combination of quantum dot curved TV!

Representative Brand: Hisense ULED curved TV

Representative Product: LED55MU8600UC

2016 smart TV industry hot spot two OLED TVs

In 2016, OLED entered a period of rapid development. In addition to foreign companies’ large-scale killing, domestic companies also came from behind, and they also mastered OLED core technologies. Domestic VS foreign investment will become a new look at OLED TV. You are good and bad, proven by the market.

Representative Brand: Skyworth OLED Organic TV

Representative Product: Skyworth 55S9300

Representative Brand: LGOLED TV

Representative Product: LG OLED55C6P-C

The advantages of LGOLED TV?

OLED55C6V is the newest LG OLED TV product we have seen since 2016. 55-inch OLED55C6V priced at 3,000 pounds (about 28,370 yuan), and equipped with curved display, Dolby Vision high dynamic audio technology, according to LG said, compared with 2015 OLED models, OLED55C6V in the picture and performance Both have significant improvements.

2016 Smart TV Industry Hot Three HDR Technology

This year is the year of the outbreak of HDR technology. The high dynamic contrast brings richer color expression and further enhances the quality effect. Nowadays it has become the main selling point of TV, and more and more TVs on the market carry this technology. It is not difficult to see that HDR has become a new generation of consumer stimulation points for 3D and 4K. HDR 2016 is undoubtedly the highlight of the television industry.

Representative Brand: Sony TV Z9D Series

Representative Product: Sony KD-65Z9D

2016 Smart TV Industry Hot 4K-8K Technology

At present, 8K technology is still in its infancy, and it is not until the 2020 Olympic Games in Tokyo that it is commercialized. The end of the year will be 8K TV signal transmission test worth the wait.

Representative Brand: Sharp

2016 Smart TV Industry Hot Spot 5: Internet TV Split Technology

Split TV, which has already been put into the “cold house”, has been “surviving the full blood” with the help of many brands such as Xiaomi, Storm, Sharp and so on this year. In the fiercely competitive TV market, can face TVs, OLEDs and other strong opponents have a foothold in split TV?

Representative Brand: Xiaomi

Representative brand:

Sharp

2016 smart TV industry hotspot 6 - mainstream size 55-65 inch

The sustained price war over the past few years has caused the TV prices to drop and drop. The original large-size TVs have gone through several rounds of price adjustments, and they have gone from the yuan level to the cabbage prices. TVs in the 55-inch to 65-inch range have become cheaper choices due to cheaper prices and larger screens.

Representative Brand: LeTV

product:

Representative brand: micro whale

2016 Summary: This year's television industry can be described as lively, in addition to the Internet companies with new concepts of TV settled in the TV market, the implantation of new technology concepts such as OLED TV, HDR high dynamic light rendering, and curved surfaces has injected new vitality into the TV market. Every brand can come up with products that make people look bright. After several rounds of price adjustment in the market, the price of large-screen TVs has reached the price range that is easily accessible to the general public. More than 55-inch large-screen LCD TVs have become mainstream consumer groups in the market.

Outlook for 2017: The TV market basically maintains the frequency of launching a new technology or concept every year. What new tricks will appear in front of us in 2017? 8K, VR, holographic technology? Or is there any new concept and business model of Internet TV combined with TV? Perhaps at the CES held in January 2017, we can see the point. The new technology and new concepts are really a kind of bubble or a real skill. In 2017, the TV industry deserves our expectation and waiting.

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