Cable industry developments

Industry Status

China is a major wire and cable manufacturer. In China's wire and cable industry, the enterprises that are in the absolute leading position in the industry include several well-known multinational companies (Nikesen, Pirelli, etc., as well as domestic cable industry leading companies (Pou Sheng Group, etc.)); It is a leading company in the cable industry, but has a certain gap compared with leading enterprises, as well as enterprises with certain monopoly advantages in some product areas (New Far East, etc.); the third group is lack of other features and competition. Competence business.

Since the wire and cable industry has entered a low threshold, there has been a certain degree of excess capacity. The gap in technical quality, production capacity, and production scale of domestic cable manufacturing companies is very large. Under the situation of low-level competition, competition has become increasingly fierce in recent years, and price warfare has become widespread. As a result, the decline in product quality has been caused. Security risks.

Competitive elements

Judging from the various factors that currently affect the competitiveness of wire and cable companies, quality and technology, marketing, raw materials, and internal management are the most important factors that determine the competitiveness of a company. Quality and technology are the core, raw materials are the foundation, marketing and internal management are guarantees.

Quality and technology are the core. Wire and cable companies must speed up the development of new products, new materials, and new technologies, and develop high-value-added products that exceed the expectations of users, and continue to have new accumulations in technological deposits. On the basis of quality assurance, technology and innovation lead the market.

Raw materials are the foundation. In the situation where the price of raw materials such as copper continues to rise, we must reduce costs by increasing material utilization. At present, Japan and other foreign advanced cable companies use 100% copper, the overall recycling rate of polymer materials is 34%, PVC is 52%, PE is 48%, XLPE is 25%, China and foreign advanced cable companies have a gap Large, it must be through the means of technology and lean production, improve resource utilization.

Marketing is the forerunner. In the case of oversupply of products and similar product performance and quality, companies with smooth marketing channels and better services in various areas can gain certain advantages in the fierce market.

Internal management is guaranteed. Through strengthening management to improve corporate cohesion, reduce costs, eliminate all inefficient labor and waste, and provide internal support for technological innovation, raw materials and marketing market development.

to sum up

At present, leading companies in China's wire and cable industry are mostly regional brands. In recent years, with the gradual development of the industry, some domestic leading enterprises have begun mergers, acquisitions and restructurings, and the concentration of production and market distribution in the wire and cable industry has gradually increased. . It can be foreseen that with the advancement of technology and management, China will have a cable manufacturing enterprise with international competitiveness and will continue to advance toward a cable manufacturing powerhouse.