As early as 2013, Apple released the "iOS in the Car" program, and in 2014 named CarPlay. However, after such a long time passed, CarPlay has always been “dry and thunder†for domestic consumers – that is, no physical objects are seen. Nowadays, with the launch of the new Cadillac ATS-L, CarPlay is finally officially approaching the Chinese people. Don't underestimate this show. Whether it's for CarPlay or Cadillac, or even the innovation of in-vehicle electronic systems, it makes a lot of sense.
Why do you have CarPlay?
Why do you have CarPlay? Minimalist answer: No iPhone can be connected. I believe many people have already experienced the mobile phone mapping function of many models, but almost all products do not support the iPhone in the same way. Why? Naturally it is caused by the iOS system. Apple is like this, it can't support anyone.
Why do you have to implement this function? Continue to do the on-board system, so that the car system is better than the phone? Well, not to mention whether the development and advancement of the car system can keep up with the rhythm of the mobile phone system. Even if there is an "X Booth", I really tried my best to make the car system better than iOS and Android, and the man-machine experience exceeded the best iPhon6S. This does not mean that people are There is no demand for mobile phone docking vehicle systems. As a portable smart device that keeps pace with the owner, the real-time update of the mobile phone is incomparable to any terminal device - PC can't compare, PAD can't be compared, and the car system can't be compared.
Take a simple analogy: You just found the restaurant you are going to on the phone. If you use your mobile phone to navigate after getting on the bus, the system default information will be very convenient and intuitive. At this time, if you want to switch to in-vehicle system navigation, even if you are advanced and humanized, the input and destination selection are indispensable. Perhaps you have forgotten what the name of the restaurant you just checked, and then you have to turn it out and look at it...
This is just the most common and common example, and there are many other similar situations. For example, a new song that has just been updated on a mobile phone is very convenient to listen directly to. What about car systems? You have to search again, and it is bothersome and costly. There are also WeChat, SMS, phone, etc. on the mobile phone, these are all in the car system can not take care of.
Then you can't just use your mobile phone directly. Why do you have to connect it to the car? Well, you can find the answer to this question on the new ATS-L. Imagine operating directly on an 8-inch touch screen, and the whole experience is the same as operating CUE. On the contrary, what if you hold the steering wheel in one hand and then hold the phone with one hand in one hand? Further thought, if it is a iPhone6 ​​Plus that is not suitable for one-handed operation, what is it? In terms of the author's experience, the difference is called a world of difference - the former is stable, intuitive, and safe, the latter is embarrassed (especially when entering), dangerous, afraid of punishment.
Depth to see why there is CarPlay: the characteristics of the fourth screen
People who have experienced mobile phone mapping before may have a slight word about Apple's move: iOS's closure is really everywhere, and people's Android is more open, and CarPlay is still used to connect the car system with the mobile phone.
It seems to be a very reasonable statement, but it shows the ignorance of the characteristics of the fourth screen of the car. The car display looks similar to an 8-inch PAD, and it looks like an 8-inch PAD is buckled up and everything is OK. If this is the case, then the manufacturers who have painstakingly developed human-computer interaction systems (such as Cadillac CUE, BMW iDrvie, etc.) are not full of support? One of the biggest differences between in-vehicle systems and everyday electronic touch screen products (mobile phones, PADs) is to comply with automotive ergonomics. This kind of "conformity" is shallow and convenient. It is said that it is directly related to safety and even regulations. (For example, in many countries, there is an express provision that the navigation of the in-vehicle system cannot be input when the vehicle speed exceeds a certain range. Factory navigation should have an impression).
This kind of ergonomic design is a systematic thing, not just how the icons are placed, how the menus are set, the size of the icons, and so on. For example, many people in the CUE interface may not feel as intuitive and convenient as iPAD, which is actually static. Once the car is turned on, many people will immediately realize that the CUE operation is much better than the iPAD in the driving state.
The same is true of CarPlay. Those who have experienced the ATS-L CarPlay interface will find that although the shape of the icon is "Apple", the layout is very different from the iPhone, let alone the simple mapping of the mobile interface. At present, there are not many functions that can be implemented on CarPlay. There are only a few items such as phone, music player, navigation, SIRI, and information. Is it because Apple is tricky or is it not in place? Of course not. Direct mapping is very simple to implement, but it increases driving safety concerns. And what kind of interface and function implementation can be really suitable for the car, which requires a process of gradual development and accumulation, it is impossible to do it overnight.
From the experience, CarPlay deliberately enhances the function of SiRi, through which you can implement many functions, such as navigation, dialing a phone, playing music, etc., even including items that cannot be touched by the touch screen. Why? Because voice control is just right for driving. This invisibly enhances the practical value of SiRi - many people may never think of using SiRi, but in CarPlay, it is likely to become the most commonly used function.
Why is Cadillac the first to adopt CarPlay, what are its advantages?
Why is Cadillac the first luxury brand to adopt this system? Looking straight, we can understand that the US-based touch-screen human-computer interaction system may be more suitable for CarPlay than the European-style knob-button human-computer interaction system. However, Ford's SYNC is also a touch screen, so why not Ford first adopted? This may be related to GM's layout actions in the Internet of Vehicles. In this regard, the author has mentioned it more than once. GM has been operating early in many aspects such as V2V and Anjixing, and has invested more in the research and development of the Internet of Vehicles system. This state is naturally more suitable for the combination of CarPlay.
One of the most intuitive examples is actually the first one created by ATS-L, which is its 4G LTE. This seems to be nothing more than a car wireless communication system, which is equivalent to integrating a mobile phone in the car host, but the strategic significance is completely different. Since the system is deeply integrated with the vehicle bus, it has become part of the in-vehicle network. With 4G LTE, it is equivalent to the in-vehicle system itself, and already has a port that can be connected to the external network, which is ready for the expansion of the Internet of Vehicles function. At present, the most intuitive function is to realize Car-Fi - to establish a WiFi LAN in the car, and to meet the access of 7 devices, covering a range of 700 square meters, and the signal is stable and always powered (when the vehicle is started) ), the transmission rate reaches ten times that of 3G. CarPlay works with it, it will naturally be better to use, isn't it?
In addition, based on 4G LTE, Anji has many upgrades in its functions, including support for iWatch.
Summary :
Many people refer to the screen corresponding to the in-vehicle system as the fourth screen. From the current situation of the launch of new cars, various manufacturers have indeed taken this as a new battlefield - the screen is getting bigger and bigger, the function is getting stronger and stronger, and more importantly, it is closely related to the popularity of the Internet of Vehicles. As a pioneer in the Internet of Vehicles, Cadillac became the first luxury brand to adopt CarPlay, and it can also be regarded as one of the initiatives of GM to compete for the fourth screen. The ATS-L is the first one. The next step for CarPlay to be popularized in Cadillac and even other GM models should not be suspenseful. With this popularity, the connection between mobile phones and in-vehicle systems will become a new normal, and the development of the Internet of Vehicles will also enter a new stage.
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